
Fundraising Campaign Strategy for NORTH
Consulted and supported NORTH (northhome.org), a social enterprise, with the launch of their first complete fashion range on a minimal budget with the aim to scale their business to financial stability.
Advised on a crowdfunding campaign strategy resulting in NORTH raising $77K, 128% of their goal, in 4 weeks.
This involved, market research, refining KPIs, giving insights to help gain reach within the fashion industry, grant applications and setting up a complete comms strategy to raise awareness and gain reach.